Team Apprentice

Team Challenge

20+ People

1.5 - 2 hours Mins

The Details

Teams begin by inventing a new product. The brief can be anything from a new household invention, game, office accessory – the only limit is their imaginations! To make their product a success, they must excel against their competitors in some business th

  • Innovative Inventions - Using the materials provided, they must create a working prototype of their new invention.
  • Battle of the Brands - turn their product into a brand, giving it a catchy name and logo. They must identify their target market, ensuring their choice of logo & colours will appeal to their audience as well as having “shelf appeal” against its competitors!
  • Business Plan - Teams must then decide on how they intend to market their market, where it will be sold and how they will attract customers.
  • Commercial Break - Teams use the props and costumes provided to compose a 30 second advert.
  • Show Me the Money - Resources are priced, so teams will need to negotiate the best deals and keep an eye on their costs. They must then calculate a Recommended Retail Price that will make them the best profit.
  • Punchy Promotions - As a bonus task, teams can also produce promotional products by painting their own branded mugs, T shirts and tote bags.
  • Pitch Perfect - Teams then pitch their product, brand and marketing strategy in a presentation to the judges before performing their advert in a fun finale!

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